Plastic Logic Que Reader – dead

Plastic Logic announced today that their Que reader is dead. They, like us, and like many others knew that nobody is gonna spend over $800 on a Que reader for business, when iPads, netbooks and even the Kindle DX offer similar or much more capabilities for nearly half the price.

“We recognize the market has dramatically changed, and with the product delays we have experienced, it no longer make sense for us to move forward with our first generation electronic reading product,” said Plastic Logic CEO Richard Archuleta. “This was a hard decision, but is the best one for our company, our investors and our customers.”

Read the Full Press Release at Plastic Logic

They took too long to  figure this out or make the announcement.  And too bad for those attendees at D7 who were told they were getting the device for free.  Bummage.  Plastic Logic should probably just continue with the product as is and just drop the price. Nobody said it wasn’t going to work., just the price is wrong. My thoughts lead me to that’s exactly what they’re doing and the Que 2 is really just the Que 1 minimally altered to appease their accounting department standards.